About Wemobile
WEMOBILE is an exploration of the struggles that women undertake in their daily commutes. Partners in Pakistan, Malaysia and the UK have come together to pool these stories and experiences to understand their problems and how they are currently being addressed. By collaborating with designers, we create mediums to illuminate these issues for stakeholders and policy makers driven to improve the transport experiences of women.
WEMOBILE addresses two of the UN’s Global Goals for Sustainable Development:
empower all women and girls
resilient and sustainable
WEMOBILE addresses issues related to urbanization, wellbeing, equality and capacity building as defined by the Arts and Humanities Research Council (AHRC).
This project has been funded by the AHRC under the Research Networking Highlight for international Development, grant number AH/R00420X/1 until August 2019. It has been funded as a network project for the research team to acquire first-hand knowledge of the problems women experience in accessing transport and analysis the existing solutions and their effectiveness in Pakistan, Malaysia and the UK. It is a collaboration of organisations across 3 countries: Coventry University in the UK, DesignPak in Pakistan and the University of Malaya in Malaysia.
Why WeMobile
Women in Low-Medium Income Countries (LMICs) face countless obstacles that inhibit their freedom of movement. Cultural, social and economic barriers in these countries prevent their experiences from being shared and addressed. The lack of safe, secure and stress-free mobility severely limits social, economic and educational opportunities for women. Steps are being taken to address some of these problems, e.g. through women-only transportation, campaigns for zero tolerance of harassment and addressing the need to take the views of women (and other marginalised groups) in transport planning seriously. While this is a start, it is far from enough. Rather than adopting solutions from other countries, it is better to build culturally sensitive, local solutions from the ground up by heavily involving the local community to work together. To this end, our purpose is to provide a forum for knowledge exchange, training and cooperative working and learning. Our aims are:
How to Contribute
To catch up with latest news frommembers of the team please look at:
- For Adilah and colleagues in Malaysia: https://www.facebook.com/hentiankomuniti/ and fb.me/safeschoolsafecitymalaysia
- For Andree and her projects in UK and Europe:https://www.facebook.com/suits.civitas.project/ and https://www.facebook.com/TInnGO-937194126473916/
- For Komal and Pakistan: https://www.facebook.com/designpakistan.co/ /li>
Our Team

Prof Dr. Andree Woodcock
adx974@coventry.ac.uk
Dr Andree Woodcock has a BSc in Psychology and Social Biology with an MSc in Ergonomics from UCL.

Dr. Deana McDonagh
mcdonagh@illinois.edu
Dr Deana McDonagh is Professor of Industrial Design in the School of Art + Design at the University of Illinois (Urbana-Champaign) and faculty at the Beckman Institute of Advanced Science and Technology.

Dr. Yong Adilah Binti Shamsul Harumain
adilah_shamsul@um.edu.my
Dr. Yong Adilah Binti Shamsul Harumain is a Senior Lecturer at the Department of Urban and Regional Planning, Faculty of Built Environment, University of Malaya.

Dr. Nikmatul Adha Nordin
nikmatul@um.edu.my
Dr Nikmatul Adha obtained her first and Masters degree from Universiti Sains Malaysia in the field of Urban and Regional Planning.

Dr. Goh Hong Ching
gohhc@um.edu.my
Goh Hong Ching is a senior lecturer at the Department of Urban and Regional Planning, Faculty of Built Environment, Universiti Malaya.

Dr. Suzaini Zaid
suzaini_zaid@um.edu.my
Suzaini Zaid is currently teaching at the Department of Building Surveying in Faculty of Built Environment, University of Malaya.

Komal Faiz
connect@designpakistan.co
Komal Faiz is a design researcher, an impact analyst, and founder at DesignPak, and has been nominated as a global shaper by the World Economic Forum (WEF).
Get in Touch

United Kingdom
Professor Andree Woodcock
Faculty of Arts and Humanities
| m. +44-7974-984460 | e. A.Woodcock@coventry.ac.uk | skype. Andree,Woodcock |
Coventry University, Priory Street, Coventry, UK, CV1 5FB
Pakistan
DesignPak
|m. +92 331 437 10 15
|e. connect@designpakistan.co
503, Nasheman-e-Iqbal Society, Khayaban-e-Jinnah Road, Lahore,PK
Malaysia
Dr Yong Adilah Binti Shamsul Harumain
||T. +603-79676811 |e. adilah_shamsul@um.edu.my
Department of Urban and Regional Planning,Faculty of Built Environment,
University Malaya, 50603 Kuala Lumpur